Sales and Profitability Analysis – Optimise strategy for marketing promotions, seasonal or other selling cycles by taking informed decisions based on performance of KPI for Retail.
Store Operations Analysis – Analyze performance and control operation across different location based stores.
Stock and Inventory Optimization – Determine appropriate stock and inventory levels to meet demand and avoid overstock or shortages.
Enterprise Data Integration – Develop reports and analyse data for presentation, reporting, collaboration.
Market Research – Perform accurately, timely market research using information from other systems, to develop a clear, concise picture of where and how to market to achieve targets and increase revenue.
Customer Research – Evaluate profitability by customer segment, demographic, region, seasonality to build positive customer relationship and anticipate customer needs.
Big Data Analytics use cases in Retail industry
- Basket analysis & price optimization
- Customer Segmentation
- Integrated forecasting
- Dynamic pricing
- Customer Driven promotions
- Faster go-to market time